ApplyAI is now Clarinet
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AI is moving fast.
Your people can too.

Clarinet is your partner in operationalizing high-ROI AI adoption.

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Technology alone won’t transform your business.

Your people will. We show them how.

Connect with us
insight

AI is a multi-faceted challenge for organizations

Diane Sadowski-Joseph, Co-Founder & Head of Product at Clarinet
Diane Sadowski-Joseph, Head of Product Development & Delivery at Clarinet
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Proven Impact

90%+
find training useful
89%
see productivity gains in 3 months
5,000+
employees trained
5-7
hours saved per week, per employee
New tools without new capabilities create expensive chaos.

We teach your teams to adapt. Instead of a static roadmap that’s outdated tomorrow, we build lasting capability.

We help your people evolve with AI, embed AI into workflows, and unlock real business value.
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Offerings that drive lasting impact

AI Strategy & Leadership Accelerators

Interactive sessions that build clarity, AI opportunity spotting, and decision-making capability so leaders can guide teams and adapt strategy as AI advances.

AI Fluency Training

Build fluency across your organization with tools like ChatGPT, Claude, Gemini, Zapier, and N8N so every employee can work smarter today and stay ahead as AI evolves.

AI Build Sessions for Teams

Hands-on sessions where teams set functional AI strategy, and reimagine real workflows, and leave with the skills to keep optimizing them as goals change. 

Fractional AI Advisory

Access experts on-demand for both strategic and tactical support in areas like governance, incentives, and talent planning to ensure your organization keeps evolving. 

insight

Behavior change built on research and practice.

Tara Nouveau, M.Ed., MPH, Head of Learning & Enablement at Clarinet
Tara Nouveau, Head of Learning & Enablement at Clarinet

Backed by experience
‍at the intersection of people, process, and AI

Our strength is in the blend: 20+ years shaping leaders across 2500 organizations, 10,000+ hours studying AI, and a global network of experts bringing together behavioral science, operations, and AI. 

We drive measurable ROI

In just 90 days, Vouch achieved 89% of employees reporting productivity gains and rolled out secure ChatGPT access—8 months ahead of industry pace.

Explore the Case Study
89%
Employees Reported Productivity Gains

35-40% Industry Average

Explore the Case Study

Outcomes our clients value

“Clarinet was the Goldilocks partner on AI enablement: quick to act and comprehensive in approach; meeting us where we were and pushing our thinking. Most importantly, they struck the right balance of strategic and practical, helping us bring AI into our daily work in ways that felt approachable, while also expanding how our teams can think about what’s possible.”
Simran Thadani, VP of People & Culture
“AI has become an indispensable collaborator for our marketing team at Vouch, and Clarinet was a big part of that transformation... Clarinet's trainings helped me harness the power of AI and really reclaim my time.”
Clark Kays, Head of Marketing at Vouch
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Current & Curated

We track AI’s rapid shifts and filter insights through your priorities so you get what matters most.
insight

Why teams get stuck building "faster horses"

Diane Sadowski-Joseph, Co-Founder & Head of Product at Clarinet
Diane Sadowski-Joseph, Co-Founder & Head of Product at Clarinet
Events
When to buy and when to DIY
​Every AI decision is a trade-off between speed, cost, control, and capability. This session helps you evaluate when to buy tools, when to build internally, and when to partner - across enablement, workflows, and strategy - so you can match AI adoption to your goals and resources and clearly articulate the rationale to leadership.
...read moreRegister
Events
AI Opportunity Spotting: A Core Skill for Adaptive Leaders
This fast-paced 60-minute session will help leaders sharpen the skill of spotting high-impact AI use cases across functions, moving from “we know AI matters” to “we know where it can move the needle.” You'll leave with clarity on where AI can drive early wins in your context and the strategic vocabulary to guide AI conversations with your leadership team.
...read moreRegister
Events
How AI Agents Actually Get Work Done
This session focuses on how agentic workflows actually operate in practice and why that matters for speed, reliability, and scale. You’ll see how modern AI agents are designed and orchestrated inside real workflows, with accessible tools like Zapier or n8n.
...read moreRegister
Events
AI Overwhelm is Real. Here’s How to Cut Through It.
A practical conversation about what actually drives readiness, adoption, and real organizational progress.
...read moreRegister
Blogs
1 min
ApplyAI is now Clarinet
Same mission. Same (growing) team. New name. New cool stuff.
...read moreRead More
Blogs
4 mins read
What "AI-First" Really Means
Learn how to build reflexive AI usage, unlock impact, and move beyond hype with these four essential steps.
...read moreRead More
Blogs
3 mins read
FOJI is the new FOMO
Are you dealing with FOJI—Fear of Jumping In—when it comes to AI? Many leaders face this hesitation, caught between AI's potential and the risks of costly mistakes. Unlike FOMO (Fear of Missing Out), which may lead to rushed decisions, FOJI often results in inaction.
...read moreRead More
Blogs
6 mins read
AI Guidelines are your missing link to ROI
An AI policy is a good start—but it won’t drive adoption. If you want ROI, you need clear, actionable guidelines as well. Policies manage risk; guidelines drive adoption.
...read moreRead More
Blogs
5 mins read
Don’t buy the banana slicer
AI tools are often marketed like trendy kitchen gadgets—each promising great convenience and amazing result. Here's how to invest in AI smartly, ensuring every tool you adopt is genuinely useful, aligned with your business challenges, and scaled appropriately.
...read moreRead More
Events
When to buy and when to DIY
​Every AI decision is a trade-off between speed, cost, control, and capability. This session helps you evaluate when to buy tools, when to build internally, and when to partner - across enablement, workflows, and strategy - so you can match AI adoption to your goals and resources and clearly articulate the rationale to leadership.
...read moreRegister
Events
AI Opportunity Spotting: A Core Skill for Adaptive Leaders
This fast-paced 60-minute session will help leaders sharpen the skill of spotting high-impact AI use cases across functions, moving from “we know AI matters” to “we know where it can move the needle.” You'll leave with clarity on where AI can drive early wins in your context and the strategic vocabulary to guide AI conversations with your leadership team.
...read moreRegister
Events
How AI Agents Actually Get Work Done
This session focuses on how agentic workflows actually operate in practice and why that matters for speed, reliability, and scale. You’ll see how modern AI agents are designed and orchestrated inside real workflows, with accessible tools like Zapier or n8n.
...read moreRegister
Events
AI Overwhelm is Real. Here’s How to Cut Through It.
A practical conversation about what actually drives readiness, adoption, and real organizational progress.
...read moreRegister
Blogs
1 min
ApplyAI is now Clarinet
Same mission. Same (growing) team. New name. New cool stuff.
...read moreRead More
EXPLORE MORE

Frequently Asked Questions

Who do you work with?

We work with small and mid-size organizations across the AI adoption spectrum, from teams just getting started to those ready to scale. Our clients span industries like professional services, tech, healthcare, finance, legal, and consulting. Inside those companies, we typically work with the leaders driving people, operations, and/or strategy. They’re responsible for transformation initiatives and want their teams to get real value from AI, move faster, and thrive amid change.

Why focus on behavior change?

Because tools alone don’t change outcomes — people do. Real, lasting AI impact comes from changing how people make decisions and get work done. We design programs that combine hands-on practice, real use cases, and organizational coaching so teams use AI effectively every day.

How is Clarinet different from freelancers or big consultancies?

We sit in the sweet spot — bigger than a solo consultant, faster and more adoption-obsessed than a large firm. Unlike freelancers who can’t scale, and big consultancies that are slow and expensive, Clarinet pairs deep expertise with fast, adoption-focused execution.

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